Valpak’s Newspaper Ads: ‘The Original Consumer Stimulus Package’
One area that is might be thought to be doing comparatively well in the poor economy are coupons, both in print and online. Valpak, the blue envelope coupon company put on the market by Cox...
View ArticleAutoTrader Adds San Diego Union Tribune’s Website
In what may be the first of many media deals, AutoTrader has taken over Adicio Motors slot on SignonSanDiego, the newly-revised online site for The San Diego Union Tribune. AutoTrader, a Cox...
View ArticleCox Sells 25 percent of AutoTrader.com
Cox Enterprises has sold 25 percent of AutoTrader.com to Providence Equity Partners, a company that manages $22 billion in its portfolio and whose website says it likes to take equity shares “between...
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